About Us

Our Mission


Empower growth within a finite period.

Our focus is on disciplined and committed individuals, as well as cohesive teams, who are invested in their personal and collective growth.

Our Story


The ethos of Elevate Forward Now is exemplified through Naoko's journey, showcasing resilience, growth, and the transformative power of self-discovery, purpose, and fulfillment. 

Divided into two distinct chapters—pre-David and post-David- serving as the genesis of Elevate Forward Now and laying the foundation of our mission. 

Pre-David


The Competitive Swimmer

Naoko's early years were marked by her dedication as a competitive swimmer. Through the pool's waters, she cultivated traits of tenacity and perseverance, which would serve her well in both sports and professional endeavors.

Despite her success in roles at prominent companies within the ad tech industry, Naoko felt a lingering sense of un-fulfillment. She knew there was more to life than the achievements on her resume.

Post-David 


The Journey of Self-Discovery

Enter David, Naoko's trusted educator and facilitator in mindset performance. 

With David's tools and guidance, Naoko began to unravel the beliefs that held her back. Through introspection she embarked on a journey of self-discovery, redefining her priorities and envisioning a future filled with purpose. 

It was only then that she felt she could finally let her hair down—both figuratively and literally—embracing newfound freedom and confidence.

Their collaboration marked a pivotal moment in Naoko's life. 

Genesis of Elevate Forward Now

Empowered by her newfound mindset and equipped with tools for ongoing growth, Naoko's eyes sparkled with excitement as she envisioned the future unfolding before her. Embracing entrepreneurship in health and wellness, she forged ahead with determination.

Elevate Forward Now emerged as her platform to not only share her personal journey but also to inspire and empower others to embark on their own transformative paths.

Meet Team


At Elevate Forward Now, we're dedicated to guiding individuals and teams toward transformative growth. 

Meet the passionate individuals driving our mission to help you achieve your goals.

Naoko Watanabe

Founder and Connector

San Francisco, CA


Naoko, the visionary founder of Elevate Forward Now, brings a wealth of experience in both athletics and professional leadership. 

As a former NCAA Division I swimmer at UCLA and Olympic Trials Qualifier, Naoko has demonstrated resilience, growth, and transformation throughout her athletic and professional career. A seasoned corporate professional in the tech industry, her leadership has contributed to renowned companies such as Google, Pinterest, AdMob, Instacart, and Yahoo!. Currently, Naoko is an active member of the US Masters Swimming organization, further showcasing her commitment to excellence and continuous improvement.

Her passion for personal development and empowerment led her to establish Elevate Forward Now, where she inspires others to unlock their full potential and live with purpose.

David Cunningham

Leading Educator & Facilitator in Mindset Performance, ICF Certified 

Indianapolis, IN


David brings a wealth of experience, having collaborated with leaders across various domains, including Fortune 500 executives from IBM, Google, Chevron, and Capital One, as well as gold-medal Olympians. 

Whether you're an athlete, an executive, a leader of athletic or business teams, or on a personal growth journey, his dedication to empowering individuals and teams to achieve peak performance and positive improvements is unparalleled.

David is also a nationally recognized artist, a tenured college professor, and a father of five, which gives him a profound understanding of life's complexities and human nature. His commitment to personal growth spans two decades, making him a compassionate educator and a facilitator of mindset performance.

In his supportive environment, growth and self-discovery flourish. David brings kindness, humor, and insight, guiding you through transformative experiences and empowering you to lead a more authentic life.

Elevate Your Journey and Future Success.